Second Ford C-Max, Fusion Hybrid Class Action Lawsuit Filed
By Matt O’Donnell
Looks like Honda, Hyundai and Kia aren’t the only automakers in hot water for exaggerating the fuel efficiency of their vehicles. A new class action lawsuit claims Ford made false and misleading marketing claims about how many miles per gallon the 2013 Ford C-Max and Fusion hybrid vehicles obtain.
Lead plaintiff Richard Pitkin alleges in the Ford fuel economy class action lawsuit that the purchased a C-Max Hybrid in October and only averaged 37 mpg – significantly lower than the EPA rating of 47 mpg.
“In its advertising and marketing campaign for the vehicles, Ford claimed that the C-Max Hybrid and Fusion Hybrid achieved a class leading 47 Miles Per Gallon,” the class action lawsuit says. “These materials helped Ford achieve record sales for the first two months of C-MAX Hybrid sales, outselling its rival, hybrid sales leader Toyota, but there was a problem. These ads were false.”
The Environmental Protection Agency announced in December it would review Ford’s fuel efficiency claims after Consumer Reports found the C-Max Hybrid and Fusion Hybrid fell significantly short of the EPA window sticker rating.
According to Consumer Reports, the Ford C-MAX obtained 37 mpg overall with 35 mpg in the city and 38 mpg on the highway. Similar findings with the Fusion Hybrid found that the vehicle achieve 39 mpg in testing overall.
“These two vehicles have the largest discrepancy between our overall-mpg results and the estimates published by the EPA that we’ve seen among any current models,” Consumer Reports said in a statement.
Discrepancies between EPA window stickers and the actual fuel efficiency that drivers achieve have fueled a number of class action lawsuits in recent months. The Honda Civic Hybrid, Hyundai Elantra and a numerous Hyundai and Kia vehicles have been targeted by consumers who say the vehicles fell short of advertised mpg ratings.
A recent EPA investigation into Hyundai and Kia EPA ratings revealed 35% of their 2011-2013 vehicles had inflated fuel efficiency ratings.
The Ford Hybrid Fuel Efficiency Class Action Lawsuit is seeking punitive damages, including reimbursement for the purchase price of the Ford C-Max hybrid and Ford Fusion Hybrid.
The case is Richard Pitkin v. Ford Motor Company, Case No. 12-cv-2973, U.S. District Court, California Eastern District Court, Sacramento.
Updated June 14th, 2013
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